Sizes and fit

For Queen, King and Cal King, start with your mattress size. For a Full bed, choose Queen.

Use the guide below to compare coverage. Mattress depth and where you place the duvet change how far it falls down the sides.

Your mattress
King mattress 76 × 80 in 18.1 in 18.4 in

In this set · King

Duvet and cover
112 × 98 in (285 × 250 cm)

How warm is it?

PureFlow Air is 1.75 kg of 100% Canadian down, light as air. An airy layer for nights when you want less warmth. For a fuller, warmer feel, explore Heaven.

Your room, other bedding and personal preference all affect how warm it feels.

Heaven is 3.5 kg of the airiest 100% Canadian down. PureFlow Air is light as air, for less warmth.

How do I wash it?

Both pieces are machine washable, with room to move freely in your washer and dryer. Follow each care label.

Cover
Close the zipper. Wash cold on gentle, then tumble dry low.
Duvet
Wash cold on gentle. Tumble dry low with clean dryer balls until completely dry.

Avoid bleach and fabric softener.

What’s inside?

PureFlow Air Duvet

  • 1 filled duvetQueen · 96 × 98 in (245 × 250 cm)
    King · 112 × 98 in (285 × 250 cm)
    Cal King · 108 × 104 in (275 × 265 cm)
  • 1 PureFlow Duvet Cover · Free for a limited time
  • Plus 1 complimentary Lavender Pillow Mist.

How does the trial work?

60 nights, counted from the day it arrives.

Not right? We send a prepaid return label for a full refund. No restocking fee.

Or exchange it for a different size or set.

After your 60 nights, the 5 year Loft Promise keeps going.

What it’s like to live with.

132 reviews

Showing 6 of 132 reviews

  • Good choice for my warm room. Still miss a bit of that thicker duvet cuddle.

    Kathleen C.

  • the cover feels good against my hands

    Eliza J.

  • my partner has opinions. mostly wants more of it

    Margaret J.

  • nice and simple. exactly my taste

    Ann A.

  • We put a movie on, grabbed snacks, and brought Air out to the couch. Definitely one of our better evening plans.

    Hazel J.

  • Sat down to put my socks on and got distracted by how comfy the bed looked. Very easy to linger there.

    Caroline M.

Fake clouds flatten.
Real clouds rise.

Fake cloud comforter

Double stuffed with plastic, pinched flat at every stitch, and rougher after every wash.

Cloud Shell

Premium down with room to rise. A split frame keeps it even, side to side and head to foot.

Every YumeFeel duvet is made in our patented Cloud Shell.

Air, Heaven or Royal: every night starts on a cloud.

See why it feels different

A real cloud, not a fake one.

Premium down in our patented Cloud Shell, against fake cloud comforters double stuffed with plastic. They feel rough after one wash and cheaper with every wash after. Ours only gets softer.

Feel
YumeFeelPremium down rises tall in the wide chambers of our patented Cloud Shell, airy and light on top of you.Fake cloudDense plastic fill pinched into puffs. Heavy and stuffy, like a cheap memory foam pillow.
Made
YumeFeelOur patented Cloud Shell, signed with the YF monogram in crystals, set by hand by our artisans.Fake cloudMade to look the part in a photo or video, until you wash it a few times.
After washing
YumeFeelPureFlow 300T, our custom cotton blend, in the shell and the cover, gets softer with every wash.Fake cloudRougher and cheaper with every wash, shedding plastic lint into your dryer and onto your clothes.
On your skin
YumeFeelThe PureFlow shell and cover: soft, breathable and cool to the touch, all night.Fake cloudPlastic against your body all night, holding in the heat.
Sound and smell
YumeFeelQuiet, with no feather crunch and no smell.Fake cloudA crinkle every time you turn over, and that plastic, out of the bag smell.
Stays put
YumeFeelThe frame is split at the head, foot and sides, so the down stays even and each sleeper keeps a full share.Fake cloudFlattens into the stitches, and the puffs slump to one side.

Why YumeFeel feels like a cloud

  • 100% Canadian down

    900+ fill power. Airy and light, no crunch, no smell.

  • Patented Cloud Shell

    Wide chambers give the down room to rise.

  • Split frame

    The down stays even. A full share for each sleeper.

  • PureFlow 300T

    In the shell and the cover. Soft, cool, softer every wash.

  • Crystal YF monogram

    Set by hand by our artisans.

  • Loved by thousands

    Night after night.

Feel
YumeFeelPremium down rises tall in the wide chambers of our patented Cloud Shell, airy and light on top of you.Fake cloudDense plastic fill pinched into puffs. Heavy and stuffy, like a cheap memory foam pillow.
Made
YumeFeelOur patented Cloud Shell, signed with the YF monogram in crystals, set by hand by our artisans.Fake cloudMade to look the part in a photo or video, until you wash it a few times.
After washing
YumeFeelPureFlow 300T, our custom cotton blend, in the shell and the cover, gets softer with every wash.Fake cloudRougher and cheaper with every wash, shedding plastic lint into your dryer and onto your clothes.
On your skin
YumeFeelThe PureFlow shell and cover: soft, breathable and cool to the touch, all night.Fake cloudPlastic against your body all night, holding in the heat.
Sound and smell
YumeFeelQuiet, with no feather crunch and no smell.Fake cloudA crinkle every time you turn over, and that plastic, out of the bag smell.
Stays put
YumeFeelThe frame is split at the head, foot and sides, so the down stays even and each sleeper keeps a full share.Fake cloudFlattens into the stitches, and the puffs slump to one side.

Fake cloud comforters are made to look fluffy in a photo or video. Inside, they are double stuffed with plastic, like sleeping under a cheap memory foam pillow.

The lighter layer

A lighter way to settle in.

Air keeps the bed soft and inviting with 1.75 kg of 100% Canadian down, light as air. The patented Cloud Shell gives it room to rise and keeps it where you put it. Less warmth than Heaven, with an easy drape to curl up under.

A person tucked under the softly quilted white Air duvet, resting against a pillow.
View materials & details
  • 1.75 kgof 100% Canadian down
  • PureFlow 300Tcool to the touch
  • 5 yearsof Loft Promise

What it is made of

Warmth
1.75 kg of 100% Canadian down, light as air, for the least warmth. For more, choose Heaven.
Fill
1.75 kg of the cleanest 100% Canadian down, 900+ fill power, light as air. No feather crunch. No smell.
Shell
PureFlow, our custom 300T cotton blend. Soft and cool to the touch, breathable, and softer with every wash. No lint in your dryer.
Construction
Our patented Cloud Shell. Wide chambers inside a framed edge give the down room to rise, and keep it where you put it. The frame is split at the head, foot and sides, so the down stays even and each sleeper keeps a full share.
Signature
A YF monogram in crystals, set by hand by our artisans at the lower right corner.
Feel
A light, airy drape that still looks soft and full. Made for hot sleepers and warm rooms.
Cover
PureFlow, our custom 300T cotton blend
Cover closure
Hidden zipper at the foot, 8 ties inside
Loft Promise
5 years. If it goes flat, clumps or the fill drifts, we restore, refill or replace it free.

Care

Duvet
Keep the duvet in its cover and follow the care label. Wash only when needed, on a gentle cycle with a mild down wash and an extra rinse, with room for it to move freely.Tumble dry low with clean dryer balls until completely dry.No bleach or fabric softener.
Cover
Machine wash cold on gentle with the zipper closed.Tumble dry low with clean dryer balls.No bleach or fabric softener.

Materials and details

A folded white Air duvet and its separate folded PureFlow cover on a bed.

2 pieces

Limited time offer

PureFlow Duvet Cover. Yours free, for now.

Cool to the touch. Softer every wash. Our separately sold cover, a gift with your duvet for a limited time.

  • 1

    Filled duvet

    The Air duvet: 1.75 kg of 100% Canadian down, light as air in our patented Cloud Shell

  • 1

    Matching PureFlow cover

    Sold separately for $149.99 Free

    The removable, unfilled cover in the same size, in PureFlow, our custom 300T cotton blend

Lavender Pillow Mist

One free gift per set

Gift value $49.99Free

Sizes and fit

For Queen, King and Cal King, start with your mattress size. For a Full bed, choose Queen.

Use the guide below to compare coverage. Mattress depth and where you place the duvet change how far it falls down the sides.

Your mattress
Queen mattress 60 × 80 in 18.2 in 18.4 in

In this set · Queen

Duvet and cover
96 × 98 in (245 × 250 cm)

Cool to the touch. Softer every wash.

PureFlow, our custom cotton blend: soft, breathable and cool against your skin, and softer with every wash. PureFlow Duvet Cover is yours free with Air for a limited time.

The white duvet cover partly unzipped, showing its concealed zipper and the insert inside.
A white cotton tie fastened in a bow around the duvet loop inside its cover.

Questions, answered.

Will Air still make my bed feel inviting?

Yes. Air has a soft, relaxed drape, with 1.75 kg of 100% Canadian down, light as air in the patented Cloud Shell. Choose it for a lighter bed to curl up under, with a lower profile than Heaven's tall folds.

I sleep warm. Is Air the one to choose?

Yes. Air is 1.75 kg of 100% Canadian down, light as air, so it gives you the least warmth of our duvets, and the PureFlow shell is breathable and cool to the touch. Your room, other layers and personal preferences still matter.

Is the PureFlow cover part of the offer?

Yes. For a limited time, PureFlow Duvet Cover is free with PureFlow Air Duvet. It is also sold separately. We match the cover to your duvet size; eight ties and a hidden zipper help keep the two together.

Which size gives me a relaxed drape over the sides?

Start with your mattress size, or choose Queen for a Full bed. Check the fit guide for the duvet dimensions and coverage. Your mattress depth and where you place the duvet affect the final drop.

Is Air easy to keep fresh?

Yes. The cover goes in with your sheets. Air is premium down, so wash the duvet only when it needs it: follow its care label, use a gentle cycle with a mild down wash and an extra rinse, and dry it completely on low heat before using it again. The care guide has the steps.

What if the down goes flat or clumpy?

Air is covered by the 5 year Loft Promise for covered flattening, hard clumps and fill drift. Follow the care instructions and check the full terms and refresh steps; if a covered issue remains, we restore, refill or replace the duvet free.

What if I wish I had chosen something warmer?

You have 60 nights from delivery to try Air in your own bedroom. Contact us to arrange a return or exchange, with a prepaid return label and no restocking fee. Exchange shipping is free in the US and Canada, and any price difference applies; see the full details.

Heaven or Air?

Compare Air and Heaven

Air is 1.75 kg of 100% Canadian down, light as air, with a lighter, relaxed drape. Prefer the tall, piled high look? Explore Heaven.

Cloud Heaven Duvet compared with the PureFlow Air Duvet
Cloud Heaven DuvetWarm, airy and light 4.8 from 314 reviews You are viewing PureFlow Air DuvetLight as air
WarmthWarm, airy and lightOur lightest layer, for less warmth
LoftTall, billowy foldsA lighter, relaxed drape
Fill3.5 kg of the airiest 100% Canadian down1.75 kg of 100% Canadian down, light as air
ConstructionPatented Cloud ShellPatented Cloud Shell
Best forA tall, full bed and a warm, airy feelHot sleepers, warm rooms and summer
PriceQueen Was $899 now $649 King Was $949 now $699 Cal King Was $999 now $749 Queen Was $699 now $499 King Was $749 now $549 Cal King Was $799 now $599
View Heaven

Cloud Heaven DuvetWarm, airy and light

4.8 from 314 reviews
Warmth
Warm, airy and light
Loft
Tall, billowy folds
Fill
3.5 kg of the airiest 100% Canadian down
Construction
Patented Cloud Shell
Best for
A tall, full bed and a warm, airy feel

Queen Was $899 now $649 King Was $949 now $699 Cal King Was $999 now $749

View Heaven
You are viewing

PureFlow Air DuvetLight as air

Warmth
Our lightest layer, for less warmth
Loft
A lighter, relaxed drape
Fill
1.75 kg of 100% Canadian down, light as air
Construction
Patented Cloud Shell
Best for
Hot sleepers, warm rooms and summer

Queen Was $699 now $499 King Was $749 now $549 Cal King Was $799 now $599

Both use the patented Cloud Shell in PureFlow 300T, come in Queen, King and a true Cal King, and fit the same cover.

Pairs well with

Make this your bed.

Size

KingWas $749 now $549

Free cover + Lavender Pillow Mist · You save $399.98

Choose your size
  • Free shipping to the US and Canada
  • 60 night trial
  • Free returns and exchanges